Explore

The joy of the creative process, minute by minute, hour after hour, day by day, is the sublime path to true happiness.

Legendary art director and original Mad Man George Lois in Damn Good Advice (For People with Talent!)

Complement with a 1949 guide to finding your own creative purpose.

thought and opinion creativity and innovation George Lois culture and society

If you want to do something sharp and innovative, you have to know what went on before. Museums are custodians of epiphanies, and these epiphanies enter the central nervous system and deep recesses of the mind.

George Lois on inspiration.

Also see the legendary adman on creativity and ideas as the product of discovery, not invention.

George Lois thought and opinion quote creativity and innovation creativity art and design

You can be Cautious or you can be Creative (but there’s no such thing as a Cautious Creative).

George Lois. More wisdom on creativity from the legendary ad man and art director here.

quote art and design thought and opinion creativity and innovation interviews George Lois

I don’t think I create anything — I discover the ideas.

George Lois, considered the greatest art director of all time, on ideas as the product of discovery and connection, not invention. Lois celebrates his 81st birthday this week.

quote thought and opinion advice culture and society creativity and innovation psychology George Lois books

“There are only four types of person you can be.” Some Damn Good Advice from George Lois, who hates being called “the original Mad Man.” More here. Previously.